{"id":1523,"date":"2010-02-21T15:43:48","date_gmt":"2010-02-21T15:43:48","guid":{"rendered":"http:\/\/www.kainowska.com\/sito\/?p=1523"},"modified":"2015-10-02T00:15:28","modified_gmt":"2015-10-02T00:15:28","slug":"empire-of-objects-_-de-molfetta-negri","status":"publish","type":"post","link":"https:\/\/www.kainowska.com\/sito\/empire-of-objects-_-de-molfetta-negri\/","title":{"rendered":"EMPIRE OF OBJECTS ___ Heretic Pop and semiotic terrorism in the artwork of Francesco De Molfetta and Matteo Negri"},"content":{"rendered":"<hr \/>\n<p><a href=\"https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2010\/02\/Lourdes-Vuitton.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-6333\" src=\"https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2010\/02\/Lourdes-Vuitton.jpg\" alt=\"Francesco De Molfetta, Lourdes Vuitton\" width=\"1031\" height=\"1550\" \/><\/a><\/p>\n<p style=\"text-align: justify;\"><strong>Heretic pop<\/strong>. Very useful. To smash the aura\u00a0 of all the untouchables of art, to reveal the ridiculousness of princes, to scar the divine names of corporations. De Molfetta trains himself in committing <strong>little acts of semiotic terrorism<\/strong>, to the detriment of animals, birds, couples engrossed in copulation, and widespread popular habits. A gentle, magic terrorism, which enriches its targets with something more. His propellant is <strong>lightness<\/strong>, which causes landslides of meaning, and reveals the instability of everything that is supposed to hold steady.<a href=\"https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2010\/02\/franceso-de-molfetta-new-idols-front.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-6328\" src=\"https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2010\/02\/franceso-de-molfetta-new-idols-front.jpg\" alt=\"franceso-de-molfetta-fatman\" width=\"540\" height=\"400\" srcset=\"https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2010\/02\/franceso-de-molfetta-new-idols-front.jpg 540w, https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2010\/02\/franceso-de-molfetta-new-idols-front-300x222.jpg 300w\" sizes=\"(max-width: 540px) 100vw, 540px\" \/><\/a><\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2011\/07\/de-molfetta-Porto_Cervo.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"alignright size-medium wp-image-1525\" title=\"de molfetta Porto_Cervo\" src=\"https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2011\/07\/de-molfetta-Porto_Cervo-275x300.jpg\" alt=\"\" width=\"275\" height=\"300\" srcset=\"https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2011\/07\/de-molfetta-Porto_Cervo-275x300.jpg 275w, https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2011\/07\/de-molfetta-Porto_Cervo.jpg 330w\" sizes=\"(max-width: 275px) 100vw, 275px\" \/><\/a>Heretic pop, to be a Kinder-surprise. Or better, a killer-surprise: more art, less bombs.\u00a0 To put an end to <strong>anti-personnel mines<\/strong>, instead, they should be made of\u00a0 ceramic. With Ming-jar colours, and smooth, polished surfaces. The highest damage: breaking themselves into pieces. The real aim of Negri\u2019s mines is to bring to light\u00a0 <strong>patterns of repression<\/strong>. Behind the TV screen, anti-personnel mines do really exist, and this is their actual look. <a href=\"https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2010\/02\/Matteo-Negri.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-6327\" src=\"https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2010\/02\/Matteo-Negri.jpg\" alt=\"Matteo Negri\" width=\"450\" height=\"300\" srcset=\"https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2010\/02\/Matteo-Negri.jpg 450w, https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2010\/02\/Matteo-Negri-300x200.jpg 300w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/a>More problematical is the linguistic game at the base of\u00a0 the <strong>L\u2019EGO<\/strong> series. Lego as the toy building bricks, but also \u201cl\u2019ego\u201d, which in Italian means \u201cthe Ego\u201d. A game frozen in between self-celebration, and the need of bounds (legare: to tie, to bond). A game cold as steel, of which is made, and commercial as plastic, which it reproduces. De Molfetta and Negri conspire together to reveal the <strong>hidden life<\/strong> of our empire of objects.<a href=\"https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2010\/02\/LEGO-1.10-cm-50x50-ferro-lavorato-e-alluminio1.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter  wp-image-7506\" src=\"https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2010\/02\/LEGO-1.10-cm-50x50-ferro-lavorato-e-alluminio1.jpg\" alt=\"LEGO-1.10-cm-50x50-ferro-lavorato-e-alluminio1\" width=\"998\" height=\"970\" srcset=\"https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2010\/02\/LEGO-1.10-cm-50x50-ferro-lavorato-e-alluminio1.jpg 2166w, https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2010\/02\/LEGO-1.10-cm-50x50-ferro-lavorato-e-alluminio1-300x292.jpg 300w, https:\/\/www.kainowska.com\/sito\/wp-content\/uploads\/2010\/02\/LEGO-1.10-cm-50x50-ferro-lavorato-e-alluminio1-1024x996.jpg 1024w\" sizes=\"(max-width: 998px) 100vw, 998px\" \/><\/a><\/p>\n<hr \/>\n<p>Published on the invitations for the exhibition L&#8217;impero degli Oggetti, February the 21th, 2010.<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Heretic pop. Very useful. To smash the aura\u00a0 of all the untouchables of art, to reveal the ridiculousness of princes, to scar the divine names of corporations. De Molfetta trains himself in committing little acts of semiotic terrorism, to the detriment of animals, birds, couples engrossed in copulation, and widespread popular habits. A gentle, magic [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1525,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[24],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>EMPIRE OF OBJECTS ___ Heretic Pop and semiotic terrorism in the artwork of Francesco De Molfetta and Matteo Negri - Kainowska<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.kainowska.com\/sito\/empire-of-objects-_-de-molfetta-negri\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EMPIRE OF OBJECTS ___ Heretic Pop and semiotic terrorism in the artwork of Francesco De Molfetta and Matteo Negri - Kainowska\" \/>\n<meta property=\"og:description\" content=\"Heretic pop. 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